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SEO Copywriting

SEO Tips for Online publishers

Online publishers – newspapers, for example – depend on visits and pageviews for their livelihood. The biggest source of visits is still unpaid, ‘organic’ search results and probably social referrals. So, why do so many publishers do such a poor job of optimizing their sites? Yes, I know, the pageview […]

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How to create an effective online content

In order to create effective online content you first need to figure out what is “effective” for you. Whenever you are generating content for your website or blog you should always have the end in your mind; what are you exactly trying to achieve through your content. When you are […]

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Blog optimisation – How to make the most out of your blog

Having a blog on your site is a great way to keep it updated with regular, unique and interesting content. As well as search engines loving a well maintained and active site, your blog can also be used to increase the range of keywords you are targeting, improve your social […]

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Content producers need to work on DEO, not just SEO

A very good and interesting article by Ben Elowitz on PaidContent.org on why a past emphasis on SEO should begin shifting to what he calls SMO, or “social marketing optimization’ for content producers. I’ve been thinking along these lines for a while now as I see publishers struggling with formating […]

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What is Social Media Monitoring?

Essentially, social media monitoring is where you “listen” to online conversations in an attempt to engage and learn from them. You choose particular keywords, which are relevant to your organization, and then your monitoring system finds these in any messages or articles within the social networks you’ve chosen. Social Networks […]

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How to Make Your Content Trusted Content

View original source : Stoney deGeyter I was talking with a client the other day about how to optimize their content. They kept saying, in a way of trying to understand what they need to do to improve their website, that what they need to do is to create a […]

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Breaking: Yahoo Now Testing Bing's Search Algorithm & Results?

There are two large threads that started over the weekend at WebmasterWorld and DigitalPoint Forums with discussion around the Yahoo Search results. The thing is, I have never seen such a large influx of buzz around Yahoo Search results, http://dworzynska.com/academic-help/ at least not for the past 3 years or so. […]

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Breaking: Yahoo Now Testing Bing's Search Algorithm & Results?

There are two large threads that started over the weekend at WebmasterWorld and DigitalPoint Forums with discussion around the Yahoo Search results. The thing is, I have never seen such a large influx of buzz around Yahoo Search results, at least not for the past 3 years or so. generica […]

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Google Videos Optimization Promotion practices

We’d like to highlight three best practices that address some of the most common problems found when crawling and indexing video content. These best practices include ensuring your video URLs are crawlable, stating what countries your videos may be played in, and that if your videos are removed, you clearly […]

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The 7 Steps to Creating a Social Media Strategy

More companies are now committed in building an online profile to help improve their online competitiveness. You begin, commit to worrying about social media tools last, not first. Why? Because tools will change. They always do. There was a time when Netscape seemed invincible. Yahoo, too. Myspace also. If you […]

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Facebook: Social Networking or Social Notworking?

Source :TechTrends Do you know that your employees are using Facebook during the business/working hours even when it is prohibited at your workplace? Facebook has suddenly become a website that people especially the young people cannot do without (Even our President wants to engage the youths on Facebook).? Many have […]

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Great Sites from Search Engine Land

As usual, reading my favorite SEO site and stumbled upon a great post with very useful links. Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google May Finally Disclose AdSense Split … If You’re […]

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6 ways to optimize your business with Foursquare

What is the hottest mobile trend for 2010? The answer seems obvious. It’s Foursquare, the Twitter of 2010, the leading location-based social network which, with a game aspect, encourages people to explore their neighborhoods via their smartphones, share their visits with local attractions, events and businesses and gives them rewards […]

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Yahoo! to release a new style guide for web writing

Search engine company Yahoo! has revealed they are to publish a style guide for the internet, with the aim of improving website content. Entitled ‘The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World’, the publication is edited by senior editorial director at […]

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